The history of Billebeino started from a simple symbol former professional ice hockey player Ville Leino has been using to sign his oil paintings. His signature symbol is inspired by a Chinese symbol of fire, which was designed to be the Billebeino brick logomark.
To accompany the logomark, a full unique font was designed, which together with the logomark, creates the Billebeino logo. Both the logomark and the logotype has been designed to work as their own as well as together.